Stephanie Wong is a Developer Advocate at Google Cloud. As creator of the Google Cloud YouTube series Networking End-to-End, Season of Scale, Eyes on Enterprise, and the host of Google's Next onAir broadcast, she joins us to share 6 tips for content creation. Stephanie talks about how one can blend storytelling and technology to create valuable content.
- When you post great work without the what, why and how and without your audience in mind, you are making it all about you - which is not good!
- Social media users are tired of perfectly polished content and a lack of connection online so people today are craving more and more to build that lost connection and see the real you.
- Being opinionated and offering value is the most important after finding your niche. Opinions carry weight and create the level of trust between those offering it and those seeking it.
- Offering valuable perspectives helps content creators to earn social capital. This is a great way to serve your audience and increase your reach.
(This episode is hosted by Amna Omer, Global Communications Manager, Tkxel.)