Managing someone's online presence after their death has been a fractured process for years. Families had to reach out individually to social networks like Facebook, Twitter, and Instagram, if they wanted to access or change a dead loved one's account and often had limited options. Today, we have Daniel Sieberg, Co-founder, Chief Storyteller at GoodTrust, with us to talk about taking care of our digital legacy and how GoodTrust have started to build easier ways for users to specify who they'd like to oversee their accounts after they die and what they want to be done with them.
1. Cultural and technological challenges being a priority, another big challenge is that people's afterlife becomes another void, and only certain people remember this idea of preserving their legacies.
2. Companies, taking care of your customer's privacy and the security of their data is critically important for a company's survival. Demonstrating this message, again and again, is important to gain trust over time and combat skepticism.
3. Discussing death is not encouraged in most cultures, which is why people consider it the death tech. But the idea of celebrating life, taking care of your memories, and planning can feel empowering.
4. This niche will get bigger as an issue in the coming years. Also, it will be more important for the people to figure out how they want to be remembered and have the tools to take care of their legacies and content.